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A study by researchers at the University of Beira Interior in Portugal investigated how consumers react to insect-based foods. The research included measuring participants' brain activity and heart rate during food sampling, as well as using traditional surveys.
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A study by researchers at the University of Beira Interior in Portugal investigated how consumers react to insect-based foods. The research included measuring participants' brain activity and heart rate during food sampling, as well as using traditional surveys.
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Eating insect-based foods may be easier to stomach than consumers expect, researchers claim
Study examines consumer reactions to insect-based foods