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14 Public broadcaster provisional
Why this rating? · 1 signal

Signals flagged in the original

  • loaded language: 'stunning'

Provisional estimate — refines shortly Full breakdown ↓

Good Good issues apology for deleted golf advertisement featuring physical altercation

Good Good has issued an apology for a deleted advertisement that featured a man shoving a woman to the ground. The video, which promoted a driver in partnership with Callaway Golf, was criticized for not aligning with the brand's values of inclusivity. Both Callaway and the PGA Tour have also condemned the content of the advertisement.

Companies
Good Good Callaway Golf
People
Garrett Clark Alexis Miestowski

Our neutral summary

Good Good has issued an apology for a deleted advertisement that featured a man shoving a woman to the ground. The video, which promoted a driver in partnership with Callaway Golf, was criticized for not aligning with the brand's values of inclusivity. Both Callaway and the PGA Tour have also condemned the content of the advertisement.

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Language Analysis

Loaded-language score 14/100
wirepublicmainstream flavoredpartisanadvocacy
Inflammatory language 3/100
Sentiment -20/100

Loaded Language Removed

  • ✕ loaded language: 'stunning'

Original vs. Neutral

Original Headline

Good Good issues contradictory apology for since-deleted golf ad showing a man shoving a woman to the ground

Neutral Headline

Good Good issues apology for deleted golf advertisement featuring physical altercation