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Recruitment Competitions: A New Trend in Job Hiring
Yumi Liberman and her team won the UK final of L'Oreal's Brandstorm competition, which aims to attract young talent through innovative pitches. While such competitions can provide opportunities amid high youth unemployment, concerns about fairness and the pressure on candidates have been raised by participants and experts alike.
People
Yumi Liberman
Melissa Alcruz
Katrina Collier
Jamie Kohn
Amanda Potter
Our neutral summary
Yumi Liberman and her team won the UK final of L'Oreal's Brandstorm competition, which aims to attract young talent through innovative pitches. While such competitions can provide opportunities amid high youth unemployment, concerns about fairness and the pressure on candidates have been raised by participants and experts alike.
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