On August 31, Last Ditch Bar and Arts Venue, a lesbian bar in Greenfield, Massachusetts, announced via Instagram that it would change its mask policy to be mask optional on Saturday nights. Previously, patrons were required to wear a well-fitted KN-95 mask or better at all times. This announcement led to significant backlash from the community, with many accusing the bar of being ableist and complicit in harming immunocompromised individuals. Comments on the post included accusations of prioritizing leisure over safety, with one user stating, "people like you kill disabled people in the name of your own leisure and convenience." The post garnered 442 comments, with a mix of support and criticism.
Two days later, the bar issued an apology on Instagram, acknowledging the passive tone of their announcement and expressing a commitment to consider all community needs. However, this apology did not quell the backlash, as it was criticized for lacking alt-text for visually impaired users, leading to further accusations of ableism.
Greenfield, with a population of 17,700, has been described as a supportive environment for LGBTQ+ individuals, with other local establishments maintaining strict COVID-19 precautions. Last Ditch, which opened in 2025, was created to fill the void left by two closed queer bars. The founders aimed to create an inclusive space, welcoming individuals regardless of financial status.
Despite initial success, the bar has faced challenges, including declining foot traffic and financial difficulties. After consulting with the Massachusetts LGBT Chamber of Commerce, the owners decided to relax their mask policy in hopes of attracting more customers. By September 11, during a community meeting, only one of the original founders remained involved in daily operations due to various pressures.
During the meeting, which included both in-person and Zoom participants, discussions about the mask policy and the bar's financial future were disrupted by critics, including a vocal opponent who had been publicly posting complaints. The meeting aimed to foster dialogue but faced challenges from the ongoing tensions within the community regarding the bar's policies.