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Instagram Launches Effect Builder for Custom AI Filters

Instagram has launched the Effect Builder, enabling users to create custom AI-generated filters for Stories. The feature is available to US residents over 18 and allows for prompt descriptions and style references.

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Instagram

Our neutral summary

Instagram has launched the Effect Builder, enabling users to create custom AI-generated filters for Stories. The feature is available to US residents over 18 and allows for prompt descriptions and style references.

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Original Headline

Instagram’s Effect Builder makes new filters from AI prompts

Neutral Headline

Instagram Launches Effect Builder for Custom AI Filters