Microsoft is reevaluating its Xbox console hardware strategy due to ongoing supply issues affecting RAM. Xbox CEO Asha Sharma and strategy chief Matthew Ball announced that the company is exploring 'radically different' business models for its next-generation Project Helix console. Ball emphasized the company's commitment to making the console affordable and flexible during an interview with The Game Business.
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Microsoft reconsiders Xbox console business models amid RAM supply issues
Microsoft is reassessing its Xbox console hardware approach in light of RAM supply challenges. The company is considering new business models for its upcoming Project Helix console, focusing on affordability and flexibility.
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Xbox exploring ‘radically different’ console business models
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Microsoft reconsiders Xbox console business models amid RAM supply issues
