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30
Mainstream framing
provisional
Why this rating? · 1 signal
Signals flagged in the original
- headline asserts a conclusion / scare-quotes
Provisional estimate — refines shortly Full breakdown ↓
Dettol issues apology following controversial advertisement in China
Companies
Dettol
Read the full story at BBC — World
Annotating as
No note attached
on this article.
Language Analysis
Loaded-language score
30/100
wirepublicmainstream
flavoredpartisanadvocacy
Inflammatory language
10/100
Sentiment
-20/100
Loaded Language Removed
- ✕ headline asserts a conclusion / scare-quotes
Original vs. Neutral
Original Headline
Dettol apologises after ad to clean up 'toxic men' backfires in China
Neutral Headline
Dettol issues apology following controversial advertisement in China