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Survey finds 12 percent of successful scams involved AI or deepfakes

A report from Gallup and the Stop Scams Alliance reveals that 12 percent of successful scams last year involved artificial intelligence or deepfakes. The report suggests that this figure may underestimate the true prevalence due to the difficulty in identifying such technologies in scams.

A report released on June 30, 2026, indicates that 12 percent of successful scams in the previous year utilized artificial intelligence or deepfakes. The analysis was conducted by Gallup in collaboration with the Stop Scams Alliance. The report also noted that the actual percentage may be higher, as detecting the use of AI or deepfakes in scams can be challenging.

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Original Headline

AI, deepfakes used in 12 percent of successful scams: Survey

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Survey finds 12 percent of successful scams involved AI or deepfakes