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Lawsuit alleges Comcast store manager humiliated employees with pie-smashing ritual

A lawsuit against Comcast alleges that a store manager in Connecticut enforced a humiliating ritual where the lowest performing salesperson had a cream pie smashed in their face. The plaintiff claims this practice was part of an effort to meet sales targets and involved video recordings of the incidents.

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David Figueroa Sully Fuentes Peterson

A lawsuit filed against Comcast's cable division claims that a store manager in Plainville, Connecticut, instituted a practice where the lowest performing salesperson each month would have a cream pie smashed in their face. According to the lawsuit, the store manager, Sully Fuentes Peterson, directed employees to participate in this ritual and record videos of the incidents. The plaintiff, David Figueroa, who began working as a retail sales consultant on February 2, 2026, alleges that this practice was designed to meet sales goals and improve customer survey responses.

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Original Headline

Comcast store punished low sales by smashing pies in workers' faces, lawsuit claims

Neutral Headline

Lawsuit alleges Comcast store manager humiliated employees with pie-smashing ritual