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Martha Stewart apologizes over homeless Halloween costume

3 articles from 3 outlets First seen: November 01, 2026
Outlets: 1 left · 2 right · Earliest publisher-stamped report: The Daily Beast

Martha Stewart apologized after posting and then deleting an Instagram image of herself dressed as a homeless person for Halloween, drawing criticism over the costume. The image showed Stewart in ripped or tattered clothing with dirt on her face and a sign reading, “I AM HUNGRY. HELP ME!!”

The photo appeared in an Instagram carousel promoting Stewart’s QVC candles, Fox News reported. The Daily Beast described Stewart as 85 and said the post prompted backlash. Stewart said in a statement to Page Six that the costume was meant to raise awareness of homelessness; Fox News reported that she said she intended to “bring more awareness” to the issue. The New York Post headline described her apology as calling the costume insensitive and not funny.

Written by Pure Report from 3 reports across the political spectrum · updated 2026-11-02 06:49 UTC

The reporting behind this story · 3 sources · as of Nov 02, 06:46 UTC

What we know

  • Martha Stewart is 85 years old.
    receipt “The lifestyle mogul, 85, whose estimated fortune is $400 million” — verbatim from The Daily Beast · article

Attributed reporting

  • According to Fox News — Latest, Martha Stewart's Halloween costume included a sign reading, 'I AM HUNGRY. HELP ME!!'.
    receipt “with a sign that read, 'I AM HUNGRY. HELP ME!!'” — verbatim from Fox News — Latest · article

How each side framed it · in their own words

Left
criticism of Stewart's costume
“The billionaire’s attempt to turn poverty into a costume comes as Americans struggle with an affordability crisis.”
The Daily Beast
Right
criticism of Stewart's explanation
“Pretending that it was to raise awareness is just a very stupid lie.”
Fox News — Latest

Framing spectrum · 3 outlets

Fox News · 14/100 · Public broadcaster New York Post · 30/100 · Mainstream The Daily Beast · 33/100 · Mainstream
wirepublicmainstream flavoredpartisanadvocacy
Range 14–33/100 (Public broadcaster → Mainstream) Average 26 Articles by lean: 1 left · 0 center · 2 right

Coverage patterns

Earliest report in our feed set (publisher timestamps): The Daily Beast (left), Nov 01, 16:28 UTC.

Lean Outlets Articles Who
Left 1 1 The Daily Beast
Right 2 2 Fox News, New York Post
Report-by-report timeline · 3

Coverage patterns reflect only the ~50 feeds Pure Report ingests — not the full media universe. Timestamps are publisher-reported. Lean labels are Pure Report's classification. Articles are grouped by automated clustering, and counts include syndicated wire copies.

Compare the coverage

Fox News LEANS RIGHT 1 article 14 Public broadcaster
Martha Stewart responds to criticism over Halloween costume depicting homelessness
New York Post LEANS RIGHT 1 article 30 Mainstream
Martha Stewart addresses backlash over Halloween costume
The Daily Beast LEANS LEFT 1 article 33 Mainstream
Martha Stewart Faces Criticism for Halloween Costume Depicting Homelessness